Connecting Cultures, Bridging Perspectives
Welcome to Brandindia.fr, a platform that transcends traditional travel blogs to become a cross-cultural bridge reflecting my Indian heritage while engaging deeply with my adopted European contexts. My name is Writtwik BANERJEE, and I bring a unique blend of experiences shaped by over seventeen years in France, a significant tenure as an external language consultant, trainer and media coordinator in both French and Indian diplomatic circles, and a life lived across two vibrant cultures.
Brandindia.fr began as a space to share my multilingual travel stories but has since evolved into a dynamic platform for broader cultural discourse and international understanding. The name of the website, while reflecting my roots, does not solely promote India; instead, it represents a brand shaped by my « Indianness »—a lens through which I view and interact with the world.
Categories to Explore:
Society: Get access to my personal reflections on the profound and nuanced shifts within French society, viewed through the eyes of someone straddling two distinct cultural paradigms.
Soft Power : Explore how cultural influence and international relations converge, with a focus on how countries like France and India leverage their cultural assets in the global arena. You may come accross some insights from different European countries as well.
Travel: Join me on journeys that are not just about places but about understanding the soul of Europe through its languages and cultures. Discover how travel is an imperative to understanding and connecting with the world.
Cinema: Venture into the world of film where I aim to examine the impact of cinematic expressions from India and France, exploring how movies act as a powerful medium of cultural dialogue and soft power.
At Brandindia.fr, my mission is to foster a greater understanding and facilitate meaningful discussions about culture, politics, and identity. Through engaging narratives and insightful analyses, this website aims to connect with a global audience, encouraging a deeper exploration of the ties that bind us across geographical and cultural divides. Join me in this continuous journey of discovery and dialogue, as we navigate the complex yet fascinating world together.
Serendipity 